Planning Ahead on Social Media

By on December 12, 2016

To Do List Full? Plan Your Social Media Posts in Advance.

As Dance Professionals our lives are filled with endless “To Do Lists.” For many, adding Social Media to that already growing list seems daunting and impossible. Of course, waiting until the last minute to do anything can be very stressful — especially with Social Media. Remember, CONSISTENCY in your posting is key. Our advice: plan ahead.

Here are some of my favorite tips for Planning Ahead on Social Media:


I suggest creating a spreadsheet full of posts that are “ready to go.” This becomes avaluable resource (and lifesaver) on days when you are feeling uninspired, overwhelmed or just plain tired. You can categorize your posts by platform (ie:Facebook, Twitter, Instagram, etc.) and build up a solid archive that you can refer to in the future. I try to write a bunch of posts on days when I am feeling especially inspired.


If you want to go a step further you can utilize a social media management tool such as Hootsuite (http://www.hootsuite.comwhich allows you to manage, schedule, and measure all of your accounts at once. We find this especially useful for Twitter. There is an option for Instagram but it can be a bit trickier especially if you do a lot of video posts (which we highly recommend for dance studios). Facebook has its own feature for programming posts in advance but this is great too. There are others out there — this just happens to be my favorite. A basic Hootsuite account is free although upgrades are available.


Worst case scenario; jot your ideas down in a notebook. Remember: Old school is theNEW school. Let your ideas and creativity flow freely. Your notes might include quotes you love, ideas for videos, favorite photographs in your archives, ideas for #throwbackthursday and #flashbackfriday or advertisements for upcoming events such as your recital or master classes.

I truly believe that planning your posts in advance will make your experience on Social Media much more creative and enjoyable. Most importantly, have fun sharing your love and passion for dance with the world.

To learn more please visit:

About Kim Hale

Mentored by Emmy Award Winner Debbie Allen, Kim Hale has had a passion for DANCE her entire life! She prides herself in having a 360 degree approach to the Dance Industry having worked professionally as dancer, choreographer, director, adjudicator and dance educator. Kim’s passion for dance led her to join The Movement Talent Agency in 2013 where she represents clients on both coasts in the Dance Education and Choreography Divisions. She also travels the country with Revel Dance Convention and Competition and offers her Social Media and Branding Workshops at events such as IDEAS Dance Teacher Workshop, Dance Teachers Summit and Dance Teacher Web. Kim is the Founder and CEO of Heart2Heart Social Media - a social media management company specializing in dance studios and dance-related brands. Clients have included Debbie Allen, the Debbie Allen Dance Academy, Chloe Arnold’s Syncopated Ladies, Tap World Film and Raise The Barre Dance Teachers Workshop to name a few.

One Comment

  1. Kim Hale

    December 13, 2016 at 4:22 pm

    So excited for the opportunity to share this valuable info with all of you! Please visit my website for more info:

You must be logged in to post a comment Login

Leave a Reply


Get every new post on this blog delivered to your Inbox.

Join other followers: